Paid social built for customers, not vanity metrics
Likes don't pay rent. We build paid social campaigns that put your offer in front of the right people at the right moment — visitors planning a trip, locals ready to buy — and we judge every dollar by what it brought back.
The short version
Paid social is the fastest way to get in front of people who don't know you yet — if it's built to sell, not to collect likes. We pick the platforms that match your customers, write and design ads worth stopping for, set up tracking so results are measurable, and test versions against each other until spend settles on what works. Your ad spend stays your own budget, separate from our fees. Reporting shows what you paid and what came back, in plain English.
Show up where locals scroll.
A consistent, real presence — your work, your people, your specials — put in front of the neighbors and visitors who actually buy from you.
See real client work →Why it matters
Social Media Advertising on the Grand Strand
Organic reach only goes so far — platforms show your posts to a slice of your own followers and call it a day. Paid campaigns are how you choose your audience instead of hoping for one: people within driving distance, people who visited your website, people whose interests match what you sell. That control is the difference between marketing you hope works and marketing you can actually steer.
The catch: platforms make it very easy to spend money badly. Boosted posts with no strategy, audiences too broad to mean anything, ads judged on impressions instead of customers. We set up campaigns the disciplined way — clear goal, tight audience, tracking in place before launch, and small tests before big budgets. From Conway to Murrells Inlet, the businesses that win with paid social aren't spending the most. They're wasting the least.
What's included
- Platform selection matched to your customers and budget
- Campaign strategy with one clear goal per campaign
- Ad copy and creative built from your real business
- Audience targeting by location, interest, and behavior
- Pixel and conversion tracking set up before launch
- Ongoing testing of creative, audiences, and offers
- Budget management with spend capped where you set it
- Monthly plain-English report: what you spent, what came back
Who it's for
Restaurants filling slow nights
A midweek special shown to people within fifteen minutes of your door does more than a coupon in a mailer — and you can turn it off the moment the tables fill.
Attractions and tour operators
Your buyers are planning vacations from out of state. Paid social reaches them while the itinerary is still open — before they've booked every afternoon with someone else.
Service businesses and retail
When word of mouth slows down, paid campaigns keep the pipeline moving — putting your offer in front of homeowners and shoppers who've never heard your name.
How it works
Three steps, no surprises.
1. Strategy and setup
We pick the goal, the platforms, and the audiences, then install tracking so every campaign can be measured from day one.
2. Launch and test
Campaigns start with small budgets across several versions of the ad. The versions that produce customers earn more of the spend.
3. Scale what works
Winning ads get more budget, tired ads get replaced, and you get a monthly report showing spend and results side by side.
Plans & pricing
What social media advertising costs here.
Fixed numbers, published on purpose. The quote you get in one business day pins the exact scope to one of these.
One-time, fixed, agreed in writing before any money moves.
- Platform selection matched to your customers and budget
- Campaign strategy with one clear goal per campaign
- Ad copy and creative built from your real business
- Audience targeting by location, interest, and behavior
- Pixel and conversion tracking set up before launch
- …and 3 more — see the full list
The same team, month after month — steady work, monthly reporting, cancel any month.
- Ongoing social media advertising only — nothing else bundled in
- No lock-in, no minimum term
Every monthly plan includes this service — and all 104 others. The tier sets the depth.
- Reef Shark — $1,000/mo
- Mako — $2,500/mo
- Great White — $5,000/mo
Frequently asked
How much do I need to spend on ads?
Less than you'd think to start, because we begin with small test budgets and only scale what produces. Your ad spend is your own budget, paid straight to the platforms and always separate from our fees — we'll recommend a starting number based on your goals and market when we quote. You set the cap, and spend never passes it without your say-so.
Isn't boosting a post the same thing?
No. Boosting is the button platforms want you to press — it buys attention from a loose audience with almost no control over who sees it or what they do next. A real campaign picks a specific goal, targets a specific audience, tracks what happens after the click, and tests alternatives. Same money, completely different discipline, very different results.
Which platforms will you run ads on?
Whichever ones your customers actually use — not all of them. Facebook and Instagram carry most local campaigns, TikTok earns its place for reaching trip planners and younger audiences, and Pinterest or LinkedIn come in for specific businesses. We'll tell you in the quote which platforms fit and which would just burn budget, and we're happy to be talked out of any of them.
How soon will I see results?
Setup takes a week or two, and the first weeks after launch are testing — that's the platforms learning and us finding which ads pull. Useful signal usually shows up within the first month of spend, and campaigns sharpen from there. Anyone promising instant results is guessing with your money. We'd rather show you real numbers as they come in.
Ready to spend ad money like it matters?
Tell us what you sell and who buys it. You'll have a fixed-scope, fixed-price quote — with a recommended starting budget — within one business day.
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